Jeanne Lanvin was a French fashion designer born in Paris in 1867. She trained as a milliner and opened her first shop in 1889. Dressmaking was also a passion as she enjoyed designing and making clothes for her daughter Marguerite. ![]() Dresses and coats by Lanvin, 1920 - La Mode magazine. In 1908, Lanvin added a clothing department to her shop, catering for women and girls and it wasn’t long before her designs appeared in the Paris fashion magazines. ![]() Robe de Style 1923 - Lanvin V&A Collection, London Lanvin’s dress designs were ultra-feminine known as ‘robes de style’, historically inspired with a focus on colour and embellishments. Lanvin’s feminine designs were an alternative to the ‘boyish’ boxy designs made popular in the 1920s. ![]() Evening Dress - Lanvin 1922 V&A Collection, London Her business expanded rapidly during the 1920s with shops opened across France. In 1927, Lanvin launched her first fragrance Arpége, a white-floral aldehyde that comprised the most expensive ingredients at the time, including neroli, Bulgarian rose, jasmine and ylang, with a base of iris, amber and sandalwood. ![]() Arpége Perfume, launched 1927 Jeanne Lanvin died in 1947, yet her company carried on and is the oldest couture house in business today. ![]() Jeanne Lanvin and Model, 1930 Remembering Judy Hamilton forever Arpége. |
Jeanne Lanvin - Fashion Designer
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