Free UK Delivery for orders over £50

British Travel Posters

Posted by Deco London on

LMS Best Way Railway Poster 1928
By the 1920s, travel was popular.  The upper classes travelled abroad to exotic destinations, whereas the middle classes were tempted to British holiday and seaside destinations, to enjoy the sea, sand and popular Lido's.

New Brighton Lido for LMS Bestway, by Septimus Scott
Railway companies, such as Great Western (GWR), London Midland and Scottish (LMS) and London and North Eastern (LNER) commissioned commercial artists to create bold and eye-catching posters, to persuade people to travel by rail. 

East Coast Poster for LNER, by Tom Purvis, 1935
The posters were to be an advertisement, focused on delivering a clear message, using bold colours and minimum text and a clear type face.
Tom Purvis was one of the most experimental of the graphic artists, using stylised graphics and blocks of colour with an abstract edge.
Yorkshire Moors Poster for LNER, by Tom Purvis

During the War, the railway travel posters continued to promote an idyllic 'holiday' scene, with Hollywood-style perfect smiling figures having fun.

After the war, in 1948, the railways became state owned. The art used to advertise destinations, became more conservative, moving away from the abstract designs of the pre-war era, to traditional landscapes, promising health and happiness for families.

Butlins, Clacton-on-Sea by J Greenup 1940

Today, original posters from the 1920s and 1930s can command big price tags at auction.  Many posters were created with a limited run, which makes them all the more rare today.
1920s 1920s fashion 1930s 1930s lidos art deco bright young things Butlins deco london history J Greenup jazz age LNER london luxury Septimus Scott social history socialites Tom Purvis travel vintage style

← Older Post Newer Post →

Deco Diaries

1910s 1920s 1920s fashion 1920s toys 1930s 1930s lidos 43 club Ada Coleman Adele Astaire Adeline Kent Allied American Bar Annette Kellerman art art deco art deco architecture bass museum Bathtub Gin Bentley Wood Sussex beverly nichol Bizarre boutique bright young things british summer Broadway brocade brooklands Butlins cabaret cadillac cafe de paris capes Cavendish cecil beaton celebrity Centenary chad valley Chatsworth christmas Christopher Tunnard clare hollingworth Clarice Cliff Cocktails coco chanel cole porter collar Coty crash crepe cuff dean street deco london dismal desmond Donnell Garden dry vermouth edward empire line ernest evening dress exercise Factories fashion designer Fred and Adele Fred and Ginger Fred Astaire Frequency hopping functionalism furs Gabriel Guevrekian garden design gardens Gargoyle club gerrard street Gin Ginger Rogers gossip GPS Bluetooth great depression harem pants Harry CRaddock Hedy Lamarr history Hollywood Honolulu hornby trains Howard Hughes Hutch inventor irving fisher J Greenup Jardin de la villa Noailles jazz age Jean Patou jersey John Rhodes Cobb Joy keep fit kidney shaped swimming pool laboratory land speed record Leslie Hutchinson LNER london louise Brooks luxury Maison Gerda Marquis Sommi matisse MGM miami Mien Rhys Millicent Garett Fawcett motor racing Mr Straw Munition Factories My Portrait napier-railton National Trust Norma Shearer norman rockwell Nottingham observer Oscars outerwear palace parlophone parties paul poiret perfume photography piano plymouth hotel Prohibition Propaganda raglan sleeve railton special ready-to-wear refugees santa claus Savoy Cocktail book scientist seaside secure wi-fi Septimus Scott snakes and ladders social history socialites soho Sonoma California Sophia Duleep Singh south beach sport sporting fashion sportswear stock exchange strong women summer Sunday Vase swimsuit Tabac Blond Tamara de lempicka technology telegraph The Coterie The Frankli The Hanky Panky The Savoy Hotel The White Lady Thomas Church thomas nash Tom Purvis Torpedos travel treadmill turban US military V&A Vaudeville velvet vintage style wall street war correspondent War Effort Women Land Army Women Land Corps women's suffrage woo wool coats wraps WWI WWII